$5.00 per wear · worn 30 times
The more you wear it, the lower it gets.
From the brand’s own pages, read October 5
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The Imatra 017 sunglasses feature a bold, oversized wraparound silhouette that blends rounded contours with the streamlined styling of early-2000s eyewear. The broad, continuous front creates a distinctive shield-like profile, while the gently curved upper edge and sculpted lower contours soften the overall shape. Finished in black, the frame has a clean, understated appearance that emphasizes its sweeping form and substantial proportions. Frame Model: 017 (MPZ-JC) Decade: 2000s Country of Origin: Italy Lenses: Original black lenses Condition: Deadstock Measurements: 120 Historical Context Imatra is best remembered for its connection to legendary Italian motorcycle racer Valentino Rossi, producing eyewear associated with the multiple-time MotoGP World Champion during the height of his racing era. The partnership was a natural fit: Imatra’s futuristic shields, aerodynamic shapes, and distinctly Y2K styling mirrored the speed and visual language of professional motorsport. Made in Italy, Imatra eyewear captures a very specific moment when racing, technology, and fashion began to overlap. Today, surviving examples offer a fascinating snapshot of early-2000s Italian eyewear and the era surrounding one of motorsport’s most recognizable figures.